What women want to talk about
22nd October 2017
Thank you so much to everyone who came to my launch / workshop on Saturday. I hope you all got something out of it. I certainly did.
This site is aimed at women between the ages of 40 – 60, Saturday’s focus group were within this age group. I was very interested in hearing what topics they were interested in. I managed to get 111 brilliant ideas – breaking down as follows (sorry about the spreadsheet – it appears you can’t take the accountant out of me):
Lifestyle mainly consisted of age appropriate makeup, clothes and shopping tips for different sizes. Overwhelmingly women want to hear reviews from women of similar ages. Whether it be tips or opinion, we want to hear it from a relatable source. It seems we do not believe or ‘buy’ into wrinkle prevention from those who do not have wrinkles!
When it comes to our health, we would like to see more articles about women’s health, nutrition and healthy eating. Food as a medicine, particularly in easing menopausal symptoms, is what women are looking for.
Family, home and travel still have our attention. We are, however, tired of celebrity endorsements and we are looking for some honest, ordinary, down-to-earth people giving feedback on consumer items, redecorating and holidays.
Stories of successful Women in Business is an area that we are intrigued with and would like to see more of.
When asked to name an inspirational international woman, Joanna Lumley topped the bill with Michelle Obama, Angel Merkel, Oprah also making the list. Irish inspirational women named Mary Robinson no. 1 with Norah Casey coming in 2nd place. Women of substance – Olivia O’Leary, Sonia O’Sullivan, Marian Finucane also made the list.
As you can see Irish women have a lot to say about a wide variety of topics. Would you like to join in? If so, please comment below or fill in the subscription form below. Over the next few weeks, I will be adding articles from the categories mentioned above and would love to hear what you have to say about it.
Till next time…